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科目名 Theme Studies  Corporate Missions and the Culture of Business
担当教員 船越　多枝
授業の目的、または到達目標 To understand the importance of corporate mission and how it effects the corporate culture and strategy.
Learning goals: Students can
* Understand how the corporate mission connects to the corporate culture and strategy
* Understand the business world
* Identify companies which have a corporate mission and culture that fits students' goals (which, hopefully, can be utilized in future job searches)
* Become familiar with business terms in order to improve business English skills
授業の概要 This course focuses on knowing about corporate mission and culture, which is deeply related to companies' business. In this course, students examine why the corporate mission is important and determine how it effects the culture of the company. Students will explore how these are connected to the strategy and lead business decisions.
A detailed syllabus will be provided at the first class meeting.
科目群/ベンチマーク ENG2999 （715生以前）・ Foundation, Standard,レベル必修 ENG2510 （716生以降）
授業の形態 In this class students will learn the basic knowledge about the corporate mission and culture and why it is important by lecture. Students are also expected to participate discussions and individual / group research and presentations in the class, and also have a chance for individual / group research in/out of class, to get the insight of study area as well as to develop their English skills. Short videos is sometimes used to activate the discussion.
時間割   概要 宿題(予習・復習等)
1
  • Introduction
  • Reading assignment (15 min.)
2
  • What is the corporate mission
  • Reflection paper (1) (30 min.)
3
  • How corporate mission connect to the company strategy (1) - Yanmar
  • Searching information for Yanmar (20 min.)
4
  • How corporate mission connect to the company strategy (2) - Ritz Carlton
  • Reflection paper (2) about corporate mission part (45 min.)
5
  • Corporate mission connect to the company strategy comperison (1) - Yakult and Morinaga Milk
  • Preparing for quiz (30 min.)
6
  • Review quiz, and Interactive discussion: Searching the group's own case
  • Preparing group presentation (50 min.)
7
  • Group Presentation : Corporate mission and strategy relations
  • Reading assignment (20 min.)
8
  • Basic knowledge of the Corporate culture
  • Reading assignment (20 min.)
9
  • Compnaies having unique corporate culture (1) - Zappos
  • Searching information for Zappos (20 min.)
10
  • Companies having unique corporate culture (2) - KAYAC
  • Reflection paper (3) about corporate culture part & preparing for group activities(50min.)
11
  • Leadership and corporate culture (1) - Calbee
  • Reflection paper (4) about leadership for cultural change and preparing for quiz (45 min.)
12
  • Review quiz, and Interactive discussion: Searching individual research case
  • Prepare ideas for individual presentation (20 min.)
13
  • Preparing for Personal Presentation
  • Prepare presentation (50 min.)
14
  • Presenation: Ideas for the individual research and feedback
  • Final Reflection paper (5) (50 min.)
15
  • Overall reflections - how to utilize the learnings
  • TBA
準備学習 Assigned readings before class and prepare for discussions each week
Presentation preparation for each assignment part
Those have to be done before attending the class
教科書 The materials will be handed out in a timely manner
成績評価方法・基準 Evaluation is based on course work, participation, and papers:
Class work & quizzes = 40% (includes in-class work, homework, presentations, quizzes, discussions);
Group research presentation = 20% & written summary & reflection of research = 10%; Reflection & response papers = 30%

Feedback:
Give back the report with comments at the end of the semester (or in the class)
Feedback on presentations in the class